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Ads & Brands Law Digest: December 2021
06 December 2021Welcome to the December 2021 edition of our Digest, covering legal and regulatory developments from the last few weeks relevant to advertising, marketing and brand-owning businesses. As usual, for each item we provide a succinct summary accompanied by a link to the full text of the relevant official source or our own report.
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ASA Chief Executive Guy Parker in conversation Fireside chat highlights
03 December 2021On Tuesday afternoon, Brinsley Dresden, Partner and Head of our Advertising & Marketing Sector Focus Group, welcomed Guy Parker, Chief Executive of the Advertising Standards Authority (“ASA”), for their second annual fireside chat to discuss how the ASA is facing up to some of the big issues in the advertising and marketing industry.
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What we can learn from contrasting ASA decisions on ‘green’ almond milk ads: Brinsley Dresden writes for The Grocer
19 November 2021Environmental claims should be based on an analysis of the full lifecycle of a product, including production, transportation, and retail.
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Ads & Brands Law Digest: November 2021
01 November 2021Welcome to the November 2021 issue of our monthly Ads & Brands Law Digest.
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Lewis Silkin advises Sideshow Group on its acquisitions of Catch Digital and Widerfunnel Marketing Inc.
Deal
12 October 2021Lewis Silkin has advised Sideshow Group, the award-winning independent digital agency, on its acquisitions of Catch and Widerfunnel. Together with the acquisition of TRGT in July, Sideshow have announced three acquisitions since Waterland Private Equity made a significant investment in February. These demonstrate that the Sideshow Group is following through on its ambitions to become a global challenger in digital experience and marketing services, and we are delighted to support those ambitions.
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Ads & Brands Law Digest: September 2021
06 October 2021Welcome to the September 2021 issue of our monthly Ads & Brands Law Digest.
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CMA to crack down on greenwashing with ‘Green Claims Code’: Geraint Lloyd-Taylor comments for The Drum
Press
20 September 2021The Competition and Markets Authority (CMA) – a UK government regulatory body – is cracking down on environmental and sustainability claims, warning that businesses have until the new year to ensure their claims comply with the law.
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Will we have to stop offers on cakes and soft drinks to meet ‘junk food’ rules? Alex Meloy writes for The Times
15 September 2021Q: Will we have to stop offers on cakes and soft drinks to meet ‘junk food’ rules?
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What is your view on the Online Safety Bill? Geraint Lloyd-Taylor for Verdict
13 September 2021The very companies that the UK is trying to reign in become the arbiters of what speech should be allowed online.
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Return to the workplace: Dealing with surplus office space
03 September 2021In this video Patrick Brown sets out options for corporate occupiers who have found themselves with surplus space post pandemic.
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Return to the workplace: Making your workplace Covid secure
03 September 2021In this video Patrick Brown discusses what steps corporate occupiers may need to take when making their offices covid secure.
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Return to the workplace: Discussing enhancements with your landlord
03 September 2021In this video Patrick Brown covers important points to consider ahead of discussing changes to service requirements of landlords.
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Return to the workplace: Employee concerns on returning to the workplace
01 September 2021In this video Charlotte Morgan sets out important considerations for employers should they have staff unwilling to return to the workplace.
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Return to the workplace: Covid-19 testing
01 September 2021In this video Charlotte Morgan covers the key things companies should bear in mind when considering workplace testing.
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Return to the workplace: Covid secure workplaces
23 August 2021In this video Charlotte Morgan discusses what advertising agencies and other organisations should keep in mind during their re-opening plans.
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What is the impact of Brexit in the Advertising, Market and Media sectors?
17 August 2021Broadly speaking, Brexit does not have any major immediate effect on the way that regulators such as the Advertising Standards Authority, Ofcom and the Competition & Markets Authority operate in these sectors. Regulators will still cooperate with European regulators but not to the same extent.
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Ads & Brands Law Digest: July 2021
27 July 2021Welcome to the July 2021 issue of our monthly Ads & Brands Law Digest.
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Can my business run a promotion celebrating the Olympics? Alex Kelham writes for The Times
Press
20 July 2021Many businesses will be buzzing with ideas of how to capitalise on the long-awaited Olympics this month. While you can certainly get into the spirit of it, there are strict rules in place to protect the Olympic and TeamGB brands.
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ASA cans BrewDog Instagram ad for hard seltzer health benefit claims: Geraint Lloyd-Taylor comments for The Drum
Press
07 July 2021An ad for beleaguered Scottish beermaker BrewDog has been banned by the Advertising Standards Association (ASA) for claiming the brewer‘s hard seltzer line was ‘healthy‘.
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Inspired or infringing? The fine margins for marketers seeking to win big at the Olympics: Alex Kelham writes for SportBusiness
Press
05 July 2021Beauty is in the eye of the beholder. And you can say the same about ambush marketing. One person’s outrageous ambush is another’s genius marketing campaign.