Geraint Lloyd-Taylor comments for Pink News: Ads featuring same-sex couples and men in heels attracted most complaints in 2016

Managing Associate and member of LGBT advertising industry group PrideAM, Geraint Lloyd-Taylor comments:

"ASA complaints are typically made on grounds of misleading the viewer. However, the top ten most complained about ads in 2016 did not look like a rogue’s gallery of brands that made wild exaggerations about their products or services – in fact none of the ten most complained about ads were accused of misleading anyone... The main ‘problem’ for many of the people who complained seems to have been that this everyday scene involved two women, rather than a straight couple".