Edleman’s latest Trust Barometer reveals that political polarisation and deepening fears are giving rise to a widespread sense of grievance and that there has been an unprecedented global decline of employee trust in employers. The report offers specific, data-backed guidelines that institutional leaders can leverage to build trust and reduce grievance – all of which are predicated on one seemingly straightforward but often challenging first step: listening. Listening to stakeholders – especially employees who have a high level of grievance – about their fears, expectations, and needs must be the foundation for all action within the organisation or outward into society.
External authors
Edelman