About

I am a commercial IP Lawyer working for clients across a broad range of sectors including sports, marketing, media and technology.

As well as drafting and negotiating contracts and working on commercial and corporate transactions, I have experience of advising clients on standalone IP and advertising / marketing queries. I have a strong interest in the sports industry, particularly where it intersects with other parts of the creative economy, and I have spent time on secondment as the sole in-house counsel at the market leading provider of virtual advertising technology within live sports broadcasting.

Prior to joining Lewis Silkin in 2022, I trained and practised at a magic circle law firm. With my childhood roots in South Wales, I maintain close links with our Cardiff office and enjoy visiting colleagues, clients and contacts in the region whenever possible (particularly when combined with watching Newport County AFC).

Experience

Commercial, technology & IP

  • Advising clients on the licensing and commercialisation of their intellectual property assets
  • Drafting and negotiating commercial agreements, including franchising, sports sponsorship, IP licensing, distribution and technology contracts
  • Managing the IP and tech aspects of corporate transactions, including running due diligence processes and drafting transitional services agreements and other ancillary documents

Advertising & marketing

  • Advising on specific sports marketing issues, including queries relating to the Olympic Games and the application of Rule 40, and ambush marketing
  • Providing clients with clearance advice on proposed advertising campaigns, including online, TV and out of home formats
  • Drafting and negotiating agreements between advertising / marketing agencies and their clients
  • Advising on issues relating to influencer marketing, including drafting a template influencer marketing framework agreement for a household name brand

Services

Sectors