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An International Look at Dark Patterns

  • 31 January 2023
  • 12 PM EST
  • Online

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The concept of Digital Dark Patterns as a form of consumer deception originated in the UK more than a decade ago. Regulators in the U.S. and elsewhere have now embraced it with at least one recent FTC order prohibiting the use of "dark patterns."

But what are dark patterns and what is the difference between the manipulation of consumers that advertising has always done and unlawful dark patterns?

Join us for the American Bar Association webinar as we take a look at how advertisers are using dark patterns around the world and whether these are nothing more than traditional deceptive advertising, or something novel.

Event speaker

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Brinsley Dresden

Partner

I am a specialist in advertising and marketing law and regulation, representing both brand owners and marketing services agencies across a ...

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