A&M Event Series: Campaigns in crisis

Join us on Wednesday 23rd October for our Campaigns in Crisis webinar hosted by Lewis Silkin partners Brinsley Dresden, Co-Head of Advertising & Marketing Law, and Oliver Fairhurst, IP litigator, together with Richard Morley, Director at Sutton Winson, leading insurance brokers to the advertising industry.

We will cover everything you need to think about when you receive the dreaded cease-and-desist letter, including:

Who do you need to notify when you receive a cease-and desist letter, and when?
Who has the right and responsibility to deal with the claim?
How do you assess whether the claim has any merit?
How do deal with adverse publicity, particularly if the claimant goes to the press to damage the client/agency relationship?
How do you make sure that you preserve your insurance cover?
How should you approach trying to settle the claim to minimise your exposure?
Real life examples, and the lessons to learn from them – including from our successful defence of the claim about ‘Edgar the Dragon’ brought against adam&eve and John Lewis, which you can read more about here.

If you have any queries, or a colleague who would like to attend, please contact our events team.